Hershey Entertainment and Resorts increases their subscribers by 33% in 10 months through custom profile centers, a streamlined opt-in process and more. Check out the video case study from our partner ExactTarget.

Labels: database, email marketing, ListGrowth, strategy

I am always impressed with our client
Bonerama's newsletter designs and content. One of the really cool things is that they always switch up the design and don't rely on a single template. So things are always fresh. Love it!
Check out
their latest announcement about their appearance on The Letterman Show.
and
another example with a different style...
and
one more...
Labels: design, email marketing, marketing
Another Planet Entertainment (APE) had been blasting their e-mail list without the ability to track how effective those sends had been. Getting past spam filters presented another problem. Using tracking features within
FanMail,
Another Planet was able to clean-up their list and in turn base sends on past behavior. Streamlining the process and using information on hand enabled
APE to drive ticket sales through pre-show e-mails. Also, they were able to directly track money spent on a specific send and the ticket income received.
Check out this case study on
Another Planet Entertainment.
Have you made $28,000 on a $75 investment? You should.
Labels: Another Planet Entertainment, conversion tracking, email marketing, FanMail