Plus many, many more TBA!
High Sierra is really one of the darlings of the festival world. Best of the best in terms of quality and laid back family fun.
Labels: clients, email, high sierra, success
We would like to congratulate long time FanMail client
Headcount on their new documentary. HeadCount is a non-partisan organization devoted to using the multi-faceted power of music to enable voter registration and participation in democracy.
With interviews from folks like Bob Weir, Bela Fleck, Trey Anastasio, Michael Franti, Patrick Jordan, Johnathan Schwartz and more, this documentary is a real call to action for the music industry to change the world.
Watch the Preview >>
Labels: FanMail, nonprofit, politics, socialchange, voting, word of mouth
FanMail client
David Martin (vis a vis
Astonish Entertainment) has been featured in The Wall Street Journal for Valentines Day.
Check out the article here.
"Today, when lovers open one of 65,000 heart-shaped boxes of Whitman's chocolates purchased at Walgreens drugstores, they will hear 30 seconds of Mr. Martin singing "Something in Your Eyes," a song he wrote and performs."
Labels: email, innovation, success, word of mouth
Years of touring and recording, had grown
George Clinton a dedicated fanbase across the USA and Internationally. The challenge was to effectively communicate back and forth with a fanbase spread across the World. Managing the basics is essential: content relevant by geography, list clean-up with a concentration on highly qualified and engaged subscribers, maintainence of that list and interacting with that base consistently over time.
Using
FanMail,
George Clinton has kept his fans eager to receive communications and excited to share that information with friends. Those e-mails have helped to create word of mouth campaigns across social networks. The result has been a 600% increase in list size along with a jump in online sales.
Labels: email, FanMail, George Clinton, word of mouth
