FanMail client
Yoshi's Jazz Clubs & Restaurants wanted to grow their e-mail subscriber list and make sure their e-mails were landing successfully into an inbox. By using the tracking features within FanMail, Yoshi's was able to maintain an accurate list with highly qualified subscribers and track their actions through e-mail sends.
Because of this ability, Yoshi's was able to effectively communicate with their most engaged customers. The client was able to increase deliverability across all lists and drive their open and click-through rates.
Yoshi's desire to expand communications through their e-mail subscriber lists illustrates the ability to deepen and foster relationships with your most important clients. Your "Super Fan".
Labels: email, FanMail, subscriber, superfan, Yoshis
