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Tuesday, September 9, 2008

 

RockSTAR Music Corp & Elise Estrada


Our newest client, RockSTAR Music Corp., has a very exciting artist coming out with a new album this month. Her self-titled release, Elise Estrada, goes on sale today. Check it out at her myspace page. She has been featured recently with the likes of 50 Cent, Janet Jackson & The Backstreet Boys. We are very pleased to be working with RockSTAR Music Corp. and wish Elise all the luck in the world on her new release.

You should buy it; the album does not disappoint.

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Wednesday, February 27, 2008

 

FanMail Client Spotlight: High Sierra Music Festival

 

Thursday, February 14, 2008

 

David Martin Featured in The Wall Street Journal

FanMail client David Martin (vis a vis Astonish Entertainment) has been featured in The Wall Street Journal for Valentines Day. Check out the article here.

"Today, when lovers open one of 65,000 heart-shaped boxes of Whitman's chocolates purchased at Walgreens drugstores, they will hear 30 seconds of Mr. Martin singing "Something in Your Eyes," a song he wrote and performs."

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Monday, February 4, 2008

 

Is your fanbase Funky?

Years of touring and recording, had grown George Clinton a dedicated fanbase across the USA and Internationally. The challenge was to effectively communicate back and forth with a fanbase spread across the World. Managing the basics is essential: content relevant by geography, list clean-up with a concentration on highly qualified and engaged subscribers, maintainence of that list and interacting with that base consistently over time.

Using FanMail, George Clinton has kept his fans eager to receive communications and excited to share that information with friends. Those e-mails have helped to create word of mouth campaigns across social networks. The result has been a 600% increase in list size along with a jump in online sales.
Check out this case study about George Clinton.

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Tuesday, January 29, 2008

 

Know your fans


FanMail client Yoshi's Jazz Clubs & Restaurants wanted to grow their e-mail subscriber list and make sure their e-mails were landing successfully into an inbox. By using the tracking features within FanMail, Yoshi's was able to maintain an accurate list with highly qualified subscribers and track their actions through e-mail sends.

Because of this ability, Yoshi's was able to effectively communicate with their most engaged customers. The client was able to increase deliverability across all lists and drive their open and click-through rates.

Yoshi's desire to expand communications through their e-mail subscriber lists illustrates the ability to deepen and foster relationships with your most important clients. Your "Super Fan".

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Great designs on the go


FanMail client Thread Lounge is a fashion retailer that travels the country bringing designer samples and great new fashions to the masses.

Without a traditional storefront to capture sales and interact with customers, the Thread Lounge had to find a way to communicate upcoming stops with a widespread client base. Using FanMail, the Thread Lounge has been able to inform their customers of upcoming sales, track interest in a particular sale and foreshadow turn-out.

Another example of FanMail opening doors for our Clients.

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Sunday, January 27, 2008

 

Porter Batiste and Stoltz

I love their design standard. Nice job guys!

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